Would you like to win £75 worth of bookstore vouchers for a short survey?

Hello all! https://www.surveymonkey.co.uk/r/RXWV5X8 This is the link to a survey I have created for my final year dissertation! It is all about How and Why People Consume Fiction and is a very short 10 minute survey. I would really appreciate your time in taking part as any help you can give is incredibly valuable to … Continue reading Would you like to win £75 worth of bookstore vouchers for a short survey?

What Marketers Can Learn From The Gaming Industry: Lesson #1

From the secrecy of Bethesda Softworks Fallout 4 release to the avidly creative, user generated content of Electronic Arts Battlefield series. The gaming industry really sets the standards for today's marketing. They constantly show an array of marketing techniques most companies could only wish for. But fear not, they can be learned and utilised. I hope to discuss each lesson in separate articles, … Continue reading What Marketers Can Learn From The Gaming Industry: Lesson #1

My Book Nightmares – Turned into Dreams

Hello Ladies and Gentleman So...the title. Well, I have never really enjoyed books and I had a very closed mind into trying them out. I am by nature very visual and practical, so a book just seemed like the polar opposite to me gaining knowledge. However, as you will find out, this all changed. From … Continue reading My Book Nightmares – Turned into Dreams