What Marketers Can Learn From The Gaming Industry: Lesson #1

From the secrecy of Bethesda Softworks Fallout 4 release to the avidly creative, user generated content of Electronic Arts Battlefield series. The gaming industry really sets the standards for today's marketing. They constantly show an array of marketing techniques most companies could only wish for. But fear not, they can be learned and utilised. I hope to discuss each lesson in separate articles, … Continue reading What Marketers Can Learn From The Gaming Industry: Lesson #1

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My Book Nightmares – Turned into Dreams

Hello Ladies and Gentleman So...the title. Well, I have never really enjoyed books and I had a very closed mind into trying them out. I am by nature very visual and practical, so a book just seemed like the polar opposite to me gaining knowledge. However, as you will find out, this all changed. From … Continue reading My Book Nightmares – Turned into Dreams